Naming

Do you have a solid business idea, product, service, or course, but need help developing the ideal name? Our process produces a memorable brand that becomes your unique signature allowing growth and expansion in the market.

Every time we hear commercial names like Google, IBM, Apple, and Disney, we know their importance and value in the market. Simple, concise names that sometimes have the belief that they came out of nowhere and without major complications. But the reality is different, finding the representative name of a brand is a task that takes time and effort in order to generate a word that conveys what your brand represents.

For a name to be interesting and representative, it must have the following characteristics:

• Short
  A short name will allow your potential customers to remember it without much complication.
• Unique
  Is better with a single phrase, the implementation of acronyms, or simply with an icon, your brand is always remembered.
• Easy to remember
  Here is the most important point, it allows your customers to remember you in a simple way.
• Able to attract attention, persuade, and convince the receiver.
  Llamar la atención y persuadir a los clientes ayudará a impulsar tu marca.

Naming basically consists of making your brand with key elements to publicize what you sell or market to others, highlighting its value, and generating a level of perception towards a target market or audience.

Every brand strategy starts with a deep analysis to uncover critical information about your business model and process. We define what, how, why, and for what strategic direction and identity are aligned with the objectives and business needs of your client.